ASHEVILLE, NORTH CAROLINA (August 20, 2015) – Area shoppers now have another reason to visit Asheville Outlets – Lucky Brand is officially open. Lucky Brand brings the free-spirited lifestyle of its California-inspired fashions and accessories to its first store in Western North Carolina. After over 20 years in business, Lucky Brand has become an all-American icon and a driving force in denim and leather trends. The new store is located between the Nike Factory Store and Bath & Body Works.
Founded on the nostalgia of small town America, Lucky Brand began making vintage-inspired jeans in California in 1990. Their distinctive Lucky look is achieved by literally putting the jeans through the wringer — ripping, fraying, sanding, patching and washing by hand — to give them their character. While known for their denim, Lucky Brand also specializes in unique, quality sportswear, outerwear and accessories for men, women and children. In the summer of 2013, Lucky re-introduced Made in America (MIA) jeans. The denim, called Cone Denim, originates from the White Oak Mill in North Carolina. The jeans are then hand-stitched in Los Angeles. Lucky Brand has over 200 stores in the U.S. Find out more online at http://www.luckybrandjeans.com
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Asheville Outlets
Real Brands. Unreal Savings. Save up to 70 percent off on America’s most desired brands at Asheville Outlets, an open-air lifestyle destination developed by New England Development. Located at the intersection of I-40 & I-26 at Brevard Road, Asheville Outlets includes close to 75 retailers and restaurants, featuring some of the most popular brand names. Visit ShopAshevilleOutlets.com. Follow us on Facebook @ashevilleoutlets, Twitter @shopasheville and Instagram @ashevilleoutlets. For group tour information, email tours@shopashevilleoutlets.com.